28: Eyewear Expansion – Online to Physical Stores , w/ BonLook co-founder, Louis-Felix Boulanger

Canada’s “Warby Parker” , disrupting the eyewear industry one frame at a time.

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Canada’s “Warby Parker” , disrupting the eyewear industry one frame at a time.

Louis Felix Boulanger, is the co founder and COO of the budding Canadian-based fashion eyeglass retailer Bon Look. What started as a business online selling direct, has grown into an omni channel retail model with 22 stores, 300 employees, and growing. In this one, we talk all about the business of eyewear and Bon Look’s start online before piloting a kiosk, then rapidly expanding with physical stores; how to get store expansion right, other cool eyewear disruptors like Ollie Quinn and Warby Parker, and why listening to what your customer demands can be pivotal to a company’s success.