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It\u2019s not easy and it takes a special person and a special set of skills. My guest today has those skills. D'Shawn Russell gave up her career in education to manufacture candles. Yes, candles. She decided to give up a predictable job to do something she knew very little about. She entered into the crowded market of candle manufacturing companies and decided to do battle with corporate giants like Yankee Candle...and she\u2019s winning. What does it take to lead in a startup? Listen in and find out! Southern Elegance Candle Company website Southern Elegance Candle Company on Twitter Southern Elegance Candle Company on Facebook Southern Elegance Candle Company on YouTube Southern Elegance Candle Company on Instagram _____ Learn more about my bestselling leadership book "I Have the Watch: Becoming a Leader Worth Following" here. Subscribe to my weekly newsletter here. 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