One thing to remember is to flush the pipeline periodically by moving on if there’s been no significant response over several weeks. If the lead has gone cold, then put them on an extended tickler and try back in three or six months.
Once you’ve qualified the lead, it’s important to realize that just because they’re not interested now, situations can change.
Follow these steps and you will have an active pipeline that just crackles with potential leads. In fact, you’ll find that you have more possible leads than time in the day.
What is the importance of capturing the lead accurately in your database?
Why is important to regularly clean your sales pipeline?
