“How do you get users to use software they hate using?”
Kirk Simpson is the co-founder and CEO of Wave, an accounting software company supporting over 400,000 active small businesses. Wave was acquired in June 2019 by H&R Block for over $537M – the 7th largest tech exit in Canada since 2001. In addition, Kirk was honored as one of Canada’s Most Admired CEOs in 2019. In this EP, we discuss the company’s rise to prominence on the Fintech stage; the company’s sale to H&R Block, and important pieces of advice Kirk shares with his kids.
